Cruising Stardom in Hollywood Franchising: Tom Cruise as Franchise Star in the ‘Mission: Impossible’ and ‘Dark Universe’ Storyworlds

Starring Tom Cruise, edited by Sean Redmond. Wayne State University Press, 2021. Book Description Starring Tom Cruise examines how Tom Cruise’s star image moves across genres and forms as a type of commercial product that offers viewers certain pleasures and expectations. Cruise reads as an action hero and romantic lead yet finds himself in homoerotic and homosocial relationships that unsettle and undermine these heterosexual scripts. In … Continue reading Cruising Stardom in Hollywood Franchising: Tom Cruise as Franchise Star in the ‘Mission: Impossible’ and ‘Dark Universe’ Storyworlds

Talking Franchises: The World of Transmedia Development with Jeff Gomez

Interview with leading transmedia developer Jeff Gomez, CEO of Starlight Runner Entertainment. In this conversation we discuss the art and craft of transmedia development, including the successes and failures of franchises like Dark Universe, Star Wars, Marvel Cinematic Universe, and more. Continue reading Talking Franchises: The World of Transmedia Development with Jeff Gomez