Talking Franchises: The World of Transmedia Development with Jeff Gomez

Interview with leading transmedia developer Jeff Gomez, CEO of Starlight Runner Entertainment. In this conversation we discuss the art and craft of transmedia development, including the successes and failures of franchises like Dark Universe, Star Wars, Marvel Cinematic Universe, and more. Continue reading Talking Franchises: The World of Transmedia Development with Jeff Gomez

Senses of Cinema, World Poll 2018

The Senses of Cinema World Poll has come around again and I’m happy to have contributed to this significant and extensive project for another year. As with my 2017 contribution, I focus only on franchise instalments because I consider franchise cinema to be an important mode of contemporary entertainment and worth acknowledging in any celebration of cinema and cinephilia. In 2017, I ordered my list … Continue reading Senses of Cinema, World Poll 2018

The Legacy of Superhero Film Serials: Early Adaptations, Crude Licensing Agreements, and the Case of Republic Pictures’ ‘Captain America’ (1944)

Presentation at the Superheroes Beyond Conference, convened by the ARC-supported research group Superheroes & Me and hosted by the Australian Centre for the Moving Image (ACMI) in Melbourne, Australia — 6–8 December, 2018. Continue reading The Legacy of Superhero Film Serials: Early Adaptations, Crude Licensing Agreements, and the Case of Republic Pictures’ ‘Captain America’ (1944)

Senses of Cinema, World Poll 2017

Every year the online film journal Senses of Cinema calls for written contributions from film critics, scholars, and cinephiles around the world that reflect the most memorable and significant viewing experiences during the year gone by. I would usually read this annual poll with interest and curiosity but also a sense of disconnection with the type of film and viewing practices that regularly appear. Since my … Continue reading Senses of Cinema, World Poll 2017

“That’s Not How the Force Works!” Rebooting the Franchise Mythos in ‘Star Wars: The Last Jedi’

In The Last Jedi, rebooting is significant as a transformative strategy because it doesn’t reboot in the ways we usually expect. The Last Jedi pushes the boundaries of rebooting, franchising, and audience expectations by re-negotiating the mythos, or brand essence, of the franchise itself. This is is not a reboot of surrounding ornamentation, but of franchise mythology. Continue reading “That’s Not How the Force Works!” Rebooting the Franchise Mythos in ‘Star Wars: The Last Jedi’

“Thank the Maker!” George Lucas, Lucusfilm, and the Legends of Transtextual Authorship Across the Star Wars Franchise

Star Wars and the History of Transmedia Storytelling, edited by Sean Guynes and Dan Hassler-Forest. Published by Amsterdam University Press, 2017 I am delighted to have contributed a chapter to this edited book collection on the Star Wars franchise and its role in the history of transmedia storytelling.Download Open Access PDF here.  Paperback available for purchase from Amsterdam University Press and Amazon. Chapter 1: ‘Thank the Maker!’ … Continue reading “Thank the Maker!” George Lucas, Lucusfilm, and the Legends of Transtextual Authorship Across the Star Wars Franchise

On Being Cinematic in the Marvel Cinematic Universe: Medium Specificity in Transmedia Storytelling and Media Franchising

Conference presentation at the Sydney Screen Studies Network (SSSN) Symposium, University of New South Wales 8 December 2017 It was great to attend and present at the Sydney Screen Studies Network‘s 2017 Symposium earlier this month, focused on the topic “Intersections in Film and Media Studies”. Full symposium program available here My presentation reworked my thesis methodology to consider the role of medium specificity within the … Continue reading On Being Cinematic in the Marvel Cinematic Universe: Medium Specificity in Transmedia Storytelling and Media Franchising